The AA, a leader in the roadside assistance market, is reviewing its Direct Mail operation and is reported in various sources to be considering a boost in its advertising activity.
As a market leader in the roadside assistance market The AA, which also offers insurance, financial services and travel and leisure information, currently works with London [...]
UNICEF UK yesterday (June 25) launched a marketing campaign that aims to highlight the importance of upholding children
Charity Malaria No More UK is to launch a public awareness campaign featuring David Beckham next Wednesday (May 27) during Sky Sports
Coke ‘Open Happiness’ campaign debuts with backing by Gnarls Barkley and Fall Out Boy
Coca-Cola has brought together music acts Gnarls Barkley, Fall Out Boy and Gym Class Heroes to unveil its latest global ads carrying the new strapline, ‘Open Happiness’.
According to Coca-Cola, music will play a central role in
Adidas Originals has spot kicked the latest digital phase of its acclaimed House Party brand campaign. The ads, which features celebrities such as David Beckham, Run DMC and Missy Elliot.
The sportswear giant has incorporated interactive video-within-video technology and secured editorial spots on Xbox Live as part of its advertising campaign.
Media agency Carat worked with interactive [...]
Npower
Accoriding to latest figures, Asda
Supermarket chain, Morrisons has revealed it will not be moving into online sales in the
Coca-Cola reported an 18% dip in quarterly profit yesterday citing a strong dollar and an impairment charge related to its biggest distributor for the drop.
Net income dropped to $995m in the three months ended 31 December from $1.2bn a year earlier and the net result was to drag the full-year net profit down 3% to [...]